Information About The Google Penguin Update
Because of the update, Penguin can now run on real time. It was also made available to different countries and languages at the same time. All websites are able to feel the same impact wherever they are. There won’t be any difference in the rules.
Because Penguin is already real time, this means that page rankings could differ every time there are updates on the page and other linked pages. You can quickly see the positive and negative impacts of your actions.
Because the process is real time, you can bounce back from a penalty quicker. You can quickly see an improvement once your webmaster removes harmful links, in the event that your site gets penalized. This also usually happens after your website pages will get checked.
The update has made Penguin an essential part of the system and not just a separate factor. This also means that you would need to do proper and constant monitoring of your backlink profiles.
The system is now concentrating more on certain pages that have the toxic links, instead of the whole website itself. These micro penalties are harder to track. Doing regular audits on vital subdomains and specific pages is an essential thing to do.
You can tell that your site has been penalized by checking the organic traffic and the position of your keywords.
The updated algorithm can be a good and bad thing since you are able to pinpoint the results of your actions at a faster speed. For both the recovery and penalization process, there is a quick system in place. In order to prevent unexpected drops in rankings, you can do a lot of things.
It is important to track your positions in the search engine results page. Email alerts can help you track any position changes there may be. Aside from monitor keywords used in the homepage ranking, you should also monitor those keywords used for essential units. You can try comparing keyword rankings and also looking at which keywords have dropped their position.
It is important to have a backlink profile that is functioning properly and also one that is clean. On a regular basis, you should check lost and new backlinks, take a look at their level of quality, as well as handle those backlinks that are suspicious.
It is important to do a backlink audit of your site. For important subdomains and site subdivisions, you should also do some audit backlinks. Perform separate audits for different language type of your site. Because of the update, you can obtain a reduced cost of error while still doing various experiments.
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